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Dive Deep into all that's related to pricing - From strategy to AI, ML, Data Analysis and more...
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Psychology of Pricing: How Consumers Shape Pricing Strategies
Explore various psychological factors that shape consumer behaviour and how you can leverage psychology of pricing
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The Decoy Effect: Influencing Customers Choices through Pricing
Understand what decoy effect is and how it influences customers’ decision process. How exactly does decoy work?
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Memes and AI in Marketing: Explore the Brand Potential for GenZ
Delve into how Integrating AI with memes has potential to change marketing landscape for GenZ, How memes have evolved over...
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ChatGPT: Improving Customer Relations in the Retail Industry
Get to know reasons why chat GPT is improving customer relations? how is it doing so? Find amazing benefits of...
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ChatGPT Augments AR: Transforming Retail Experiences
Discover the essence of AI-powered machines & Why AI-powered machines need to be trained? How it can benefit retail industry?
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Price Optimization: Utilizing AI and Human Judgment
Discover the essence of AI-powered machines & Why AI-powered machines need to be trained? How it can benefit retail industry?
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Training AI-Powered Machines to Learn the Human Way
Discover the essence of AI-powered machines & Why AI-powered machines need to be trained? How it can benefit retail industry?
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How does AI-Powered Pricing Help Reduce Customer Churn
Most companies spend a handsome amount of money acquiring customers but end up losing them due to a series of...
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Brand Dilution Due to Incorrect Pricing
Incorrect pricing can cause a lot of harm to a brand's image. And once the brand is diluted it hampers...
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Tips & Challenges of Change Management in the Airline Pricing Industry
The airline industry has always had a progressive approach towards pricing. In fact, it was the first industry to conceptualize...
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CASE STUDY: BRIO enabled a Beauty Brand to Reduce its App Uninstalls by 15%
A beauty brand spent significant monetary funds to acquire a certain number of app installations. Their strategy to gain customers...
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Best Tips to Deal with Pricing During Inflation
Post Pandemic, the global market has seen a high level of inflation. Industries all over the world have been affected...
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