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Research Articles

Social Impact of Dynamic Pricing: Altering Consumer’s Perceptions

There's a misconception among consumers about dynamic pricing, it is not about making you pay more, but rather about offering fair prices
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How Dynamic Pricing Can Revive the Future of STUs

Indian bus industry is transitioning from flat pricing to dynamic pricing which requires the STUs to recognise it's need
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Capacity optimization using Dynamic Pricing Strategies

Explore how dynamic pricing increases the potential of businesses by capacity optimization techniques through demand reshaping
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6 Premium Pricing Strategies by Luxury Brands

Explore various psychological factors that shape consumer behaviour and how you can leverage psychology of pricing
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Psychology of Pricing: How Consumers Shape Pricing Strategies

Explore various psychological factors that shape consumer behaviour and how you can leverage psychology of pricing
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