Dynamic Pricing

How does AI-Powered Pricing Help Reduce Customer Churn

Most companies spend a handsome amount of money acquiring customers but end up losing them due to a series of factors, one being poor pricing strategies. And this value leak also occurs due to lack of AI-powered pricing techniques.

Brand Dilution Due to Incorrect Pricing

Incorrect pricing can cause a lot of harm to a brand’s image. And once the brand is diluted it hampers everything from revenue to customer loyalty. In today’s blog we are going to understand how incorrect pricing causes brand dilution

Tips & Challenges of Change Management in the Airline Pricing Industry

Tips & Challenges of Change Management in the Airline Pricing Industry

The airline industry has always had a progressive approach towards pricing. In fact, it was the first industry to conceptualize a pragmatic, dynamic pricing strategy and put it into effect. But over a period of years, dynamic pricing in airlines has started to stagnate. Companies have failed to upgrade their pricing intelligence methods and tools and have continued to follow the age-old method of static pricing with minimal usage of dynamic pricing in airlines. During the …

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