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How does AI-Powered Pricing Help Reduce Customer Churn

Most companies spend a handsome amount of money acquiring customers but end up losing them due to a series of factors, one being poor pricing strategies. And this value leak also occurs due to lack of AI-powered pricing techniques.

Brand Dilution Due to Incorrect Pricing

Incorrect pricing can cause a lot of harm to a brand’s image. And once the brand is diluted it hampers everything from revenue to customer loyalty. In today’s blog we are going to understand how incorrect pricing causes brand dilution

Tips & Challenges of Change Management in the Airline Pricing Industry

Tips & Challenges of Change Management in the Airline Pricing Industry

The airline industry has always had a progressive approach towards pricing. In fact, it was the first industry to conceptualize a pragmatic, dynamic pricing strategy and put it into effect. But over a period of years, dynamic pricing in airlines has started to stagnate. Companies have failed to upgrade their pricing intelligence methods and tools and have continued to follow the age-old method of static pricing with minimal usage of dynamic pricing in airlines. During the …

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Best Tips to Deal with Pricing During Inflation

Post Pandemic, the global market has seen a high level of inflation. Industries all over the world have been affected by the volatile monetary market. It has drastically shaken up the fundamental revenue structure of companies. That is why pricing being at the core of any company, has to be well strategized at every level. Especially industries that are constantly dealing with highly competitive prices need to monitor every pricing movement with utmost scrutiny. In …

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Rule-Based Pricing Vs. AI-Powered Pricing: Which Smart Dynamic Pricing Strategy is Best for Your Business?

With the digitalization boom, dynamic pricing gained much more prominence in the business world. And the inception of technological innovations made the adoption of multiple dynamic pricing methods an inevitable phenomenon. Brands were able to maximize their profits by plugging revenue leaks that were caused due to incorrect pricing. It also enabled them to improve their operational efficiency, increase product assortments and create satisfactory customer shopping experiences. Smart, dynamic pricing boosted the sales momentum and …

Rule-Based Pricing Vs. AI-Powered Pricing: Which Smart Dynamic Pricing Strategy is Best for Your Business? Read More »

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